• EMIB / Executive Master in International Business

    International business development

    Béatrice Collin

    Business and Organization

    Doctor in Management Science
    Faculty Dean Scientific Director of the Specialized in
    Master in Strategy and Organisation Consulting
    Paris Campus

#Course Objectives


  • To adapt the company to the international environment
  • Identification of the most suitable foreign markets for the company
  • To develop an Internationalization Plan for the company
  • Foreign investment alternatives (Joint Venture creation, acquisition of foreign companies, 'start up' of a new company abroad): advantages and inconveniences
  • To identify practical aspects of internationalization: tax, legal, trade, etc
  • To avoid traditional mistakes and risks of internationalization
  • The main keys to business and investment in emerging markets

#Course Contents


  • The globalization process and international growth of companies
  • Internationalization and business cooperation strategies
  • Selection of the most suitable internationalization strategy for our company: market prioritization, adaptation of the company, product, human resources, etc
  • Legal, business, tax and financial structuring of the internationalization: Joint Ventures, business acquisition, representation branches,'start up' of a new company, financing of the branch, tax implications of the branch and the parent company, etc
  • Public aids for internationalization
  • New multinationals: Spanish companies around the world

#Course Credits: 3 ECTS


#Video Presentation of the Course



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Business School ESCP Europe
Ana Vrsalovic
Programme Manager
Madrid Campus


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EMIB / Executive Master in International Business

ESCP Europe
Business School

Madrid Campus

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