• EMIB / Executive Master in International Business

    Big Data and Business Analytics

    Yannick Meiller

    Artificial Intelligence

    Ph.D. in Computer Science
    Assistant Professor
    Paris Campus

#Course Objectives

  • In today's increasingly globalized world, the interdependence of the various national economies and commercial exchanges between countries is increasingly greater. The development of communications and means of transport, as well as bilateral and multilateral agreements for dismantling tariff barriers have enabled an increase in international trade to a level that 60 years ago was unthinkable
  • In this situation of dismantling tariff barriers and transportation costs, companies cannot ignore foreign markets, which is where competitors will appear sooner or later. Paradoxically, a solution to this threat of increased competition is also to be found in foreign markets, where companies can and must go to find new opportunities
  • To increase their productivity and maintain levels of competitiveness, companies must grow and diversify their risks, for which international markets are especially suitable. But this international action, with regards to commercial practice, requires specific technical knowledge and an open mind to work in multiple social and cultural environments
  • The objectives of this course focus on understanding the most relevant economic and political factors for international trade and acquiring technical knowledge and the necessary tools to carry out specific international trade operations, all within an environment that is progressively becoming more global and more competitive

#Course Contents

  • Have acquired a solid base of technical knowledge related to the different aspects of international trade, such as customs dispatch, transportation, engagement, payment terms and collection, risk coverage, etc
  • They will have understood the global framework of today's international trade and in particular the way in which this framework corresponds to the World Trade Organization (WTO), the influence this organization can have and the limitations it faces
  • International logistics. Sea, land and air transportation. Main features. Multimodal transport
  • They shall be able to efficiently carry out the tasks of creating and managing an export or import department in a typical SME

#Course Credits: 3 ECTS

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Business School ESCP Europe
Ana Vrsalovic
Programme Manager
Madrid Campus


EMIB / Executive Master in International Business

ESCP Europe
Business School

Madrid Campus

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