International business development
EMIB / Executive Master in International Business
BéatriceCollin
Béatrice Collin
Business and Organization
Doctor in Management Science
Faculty Dean Scientific Director of the Specialized in
Master in Strategy and Organisation Consulting
Paris Campus
Overview
International business development
- This course explores how companies expand internationally and adapt their strategies and organisations to global markets. It provides practical frameworks to analyse country environments, assess international opportunities, and design effective internationalisation strategies aligned with competitive advantage.
You will learn to
International business development
- Analyse global environments and country risk to select target markets.
- Balance global integration and local adaptation in international strategy.
- Choose appropriate entry modes and organisational structures.